Galway Maths Grinds features as case study in W3 Projects’ “Digitise the West” seminar in the Galway Harbour Hotel on Friday, June 15th. Click on the image below to see an enlarged version of the image depicting an overview of its on-line strategy.
The on-line strategy is centred on the website which provides not only contact details and a choice of means by which to make contact, such as email, contact form, phone number or Skype button, but which acts as a complete content management system for the business.
The site provides value above what is contained in the actual site by including links to appropriate resources of third parties such as video tutorials on You Tube and Khan Academy as well as resources developed by Galway Maths Grinds.
Of course all this is pointless if clients can not find the website in the first place. To help in this regard, Galway Maths Grinds has profiles on Facebook, LinkedIn, SalthillServices.com, http://www.W3projects.org, and several on-line classifieds sites to give clients many opportunities to find the site and to help with search engine optimisation.
The site has three levels of access. There is free and open access on the public part of the site. Additional areas are available to registered clients under password control. A third area is only visible to Galway Maths Grinds and acts as its content management system.
Over the summer Galway Maths Grinds will be experimenting with different video-conferencing platforms and on-line white boards with the objective of being able to offer on-line tutorials from from September.
Further down the road Galway Maths Grinds may have facilities to stream live video from the site so as to have a set-up like its own private TV channel. However, it will likely be summer of 2013 before that is set up.